
Hospitality, in its most essential form.
Hello Design created the name, logo and visual identity for The Nest Resort in Hersonissos, Crete. The hotel branding combines a minimal nest symbol, a custom wordmark and warm brown tones, extending across guest stationery, menus and the signage study.
A few intersecting curves express the idea of a nest. Its open form evokes shelter and belonging, while the same linework continues into the custom wordmark. A deep, warm brown connects the identity with the resort’s earthy palette and natural materials.
The visual language extends across guest cards and stationery, room key-card holders, menus, and the signage and environmental graphics study. Every application maintains the same balance of clear linework, generous space and tactile materials.
Brand identity: Hello Design
Architecture & build: MAMAproject
Year: 2022 · Menus 2023
Supplementary application visualisations based on the final visual identity.
Related project and story: Halcyon · The story behind the two brands
Official references: The Nest Resort
ClientThe Nest ResortServicesBrand naming, logo design, visual identity, print design, menu design, signage & environmental graphics, digital assetsLinkthenestresort.grYear2022