Brand Strategy & Design Studio · Athens

Brands that stand out do not happen by chance.They are built with strategy.

At Hello Design, we create complete brands with a clear position and a strong identity, from positioning and naming to visual communication, spaces and digital experiences.

Project spotlight · Retroverse Hostel

A world of hospitality,
designed from the first idea.

Concept, name, logo, visual identity, signage, posters and every neon sign. At Retroverse, we connected every graphic application with one idea: making a hostel stay part of the brand’s world.

Retroverse reception with RV identity and Checkpoint neon designed by Hello Design
Graphic design: Hello Design · Architecture: MAMAproject · Photography: Panagiotis Voumvakis

Selected work

Strategy takes shape.

Different businesses. Distinct identities. One approach that connects the idea with every application.

Our approach

One brand.
One promise.

Hello Design

An independent studio in Athens, led by Alexandros Dikastopoulos, collaborating with developers, independent designers and illustrators.

More about Hello Design

Strong branding begins with a clear idea, expressed consistently at every touchpoint. We connect business thinking with design to create brands that people understand, remember and trust.

  • 01Strategy & naming
  • 02Logo & visual identity
  • 03Print, packaging & spaces
  • 04Websites & digital experiences

Branding & Rebranding: deliverables & collaboration stages

Hotels & Restaurants

Branding for hotels and restaurants.

Explore our approach, applications and relevant projects for your sector.

Blog

The thinking behind design.

Articles on strategy, identity and the value of a strong brand.

The next chapter

The next distinctive brand
could be yours.

Tell us about your business and what you want to change.

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