The Athenians branding: Athens as the starting point for a hospitality identity.
The Athenians: design rooted in the city
For The Athenians Modern Apartments, we developed the name, logo and visual identity. The city, its routes and the contemporary character of the apartments provided a shared direction for the project.
Design approach
Colour and graphic references to the urban fabric connect the applications with the experience of Athens. The identity extends across print and space, creating continuity between the name, communication and stay.
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